Entries by Desmond

26 Blog Post Types That Inspire You to Write More

You have a business to run, a brand to grow, and an audience to reach. But where do you start when it comes to blogging? What kind of posts actually work? This guide gives you a clear overview of blog post types that help you market your products or services. Each one offers a different […]

Franchise Recruitment: What It Takes to Find the Right Franchisees

Finding the right franchisees is not about filling seats. It is about building long-term partnerships that help your brand grow in the right way. Whether you are an established franchise company or just starting out, how you approach franchise recruitment will shape everything. It affects customer experience, brand reputation, and financial success. To get this […]

Blog: Meaning, Usability, Structure and Best Practices

Blogging has become one of the most valuable tools for modern businesses because it helps build authority, improve visibility, and attract the right audience without relying only on paid advertising. Whether you manage a growing company, run a consultancy, or lead an established brand, a well planned blog can strengthen your online presence and support […]

Scannable Content: How to Write for Today’s Online Readers

For years now, designers have focused on ways to generate website traffic and keep it. A great way to do this is by using content marketing: creating content that’s not only informative but shareable too. But what if your web content isn’t being read? Your web content has therefore to be written in a way […]

How Long Does It Take to Make a Website?

How long does it take to build a website? This is a central question for many businesses, as it is typically a very time-consuming process. To create a website, companies should count on three to four months for the entire process, depending on the steps involved. This is a significant time for organisations, whether you […]

How Much Does a Website Cost in 2025? DIY, Template & Custom Options

Like building a house, creating a proper corporate website tailored to your needs requires careful planning and investment. So lets take a look at what a corporate website of 10 to 30 pages exactly costs. In this comprehensive guide, we’ll break down the factors that influence website pricing for Do-It-Yourself, Custom Template Websites and Completely […]

Write Like a Human: Why Your Voice Will Still Outrank AI in 2025

Today, everyone has access to instant, accurate answers thanks to AI. Whether you need a summary, a list, or a step-by-step guide, tools like ChatGPT and Gemini deliver in seconds. That’s impressive, but also a bit unsettling for anyone writing online. If your blog is just a collection of facts, it can now be replicated or […]

Types of Ad Copy You Can Use for Your Next Advertisement

A well-crafted advertisement can make the difference between a potential customer simply passing by and making a purchase. However, determining the most effective style requires careful consideration. The success of an advertisement depends on the target audience, platform, and objectives. This guide outlines the most effective advertisement formats and how to utilize them optimally. Why […]