26 Blog Post Types That Inspire You to Write More

You have a business to run, a brand to grow, and an audience to reach. But where do you start when it comes to blogging? What kind of posts actually work? This guide gives you a clear overview of blog post types that help you market your products or services.

Each one offers a different way to share your knowledge, build trust, and bring in more readers. From how-to guides to product reviews, you’ll find formats that fit your voice and match your goals.

In this article

26 blog post types to choose from

Pick the ones that suit your business best. Use them to tell your story, show your value, and keep your audience engaged.

Product reviews: If you sell products, then writing reviews is a great way to promote them on your blog. Be sure to include information about the product, what it does, and why your readers need it. You can also include photos or videos to show the product in action.
How-to guides: How-to guides are a great way to show your readers how to use your products or services. Include step-by-step instructions and visuals to make it easy for your readers to follow along. You can also link to helpful resources, like video tutorials, at the end of your post.
List posts: People love lists! That’s why list posts are so popular. A list post is a great way to share information in a concise and easy-to-read format. If you’re not sure what to write about, try coming up with a list of your favourite products, your top tips for using your products, or even a list of FAQs.
Expert interviews: Expert interviews are a great way to show your readers that you’re an authority in your industry. You can interview customers, employees, or other experts in your field and share their insights on your blog. This is a great way to build trust with your readers and show that you’re an expert.
Product comparisons: Product comparisons are a great way to help your readers choose the right product for their needs. Be sure to compare products that are similar in price and features. You can also include a pros and cons list to help your readers make an informed decision.
Product roundups: If you can’t choose just one product to write about, consider doing a roundup post. In a roundup post, you’ll include information about various products, including what each one is best for. This is a great way to show off your knowledge and help your readers find the perfect product for their needs.
Product Reviews. People love reading reviews before buying anything. If you have strong opinions about products in your industry, write blog posts reviewing them.
Breaking news: The most popular type of blog content is breaking news. This type of content is designed to keep your readers up-to-date on the latest news in your industry. You can post your blogs about current events. You can’t compete with actual newspapers. Getting new info on the latest events is important. However, getting first to tell a story is often not good enough. Sometimes it’s better to wait until everything’s clear. It isn’t good for people to be accused of revealing incorrect data. Ensure links to relevant sources so your readers can get more information.
Beginners guide: If you are good at something and want to share your knowledge, there are plenty of people out there who want to learn from you. A beginner’s guide is a great way to show your readers how to do something they might be interested in learning. Include step-by-step instructions and visuals to make it easy for your readers to follow. You can also link to helpful resources, like video tutorials, at the end of your post.
Politics: Politics is a very popular topic to blog about. You can share your thoughts and opinions on current political issues, or you can write about the history of politics. There are endless possibilities when it comes to blogging about politics. Politics is a common theme during election years. Find an interesting topic that will make you feel at home in this discussion. Politics is tricky. Some people are very polarized about politics. Prepare for the inevitable debates.
Advice: Lifehacker has been a popular publication for several years and features useful advice on nearly every aspect of life. Life advice, whatever its subject, is a valued commodity. If you want to offer your readers advice, then there are a few things you need to keep in mind. First, make sure that you are qualified to give advice. If you’re not an expert on the topic, it’s best to stay quiet. Second, be sure to back up your advice with facts and data. And third, be sure to disclose any conflicts of interest. For example, if you’re giving financial advice, disclose whether you benefit from the advice you’re giving.
Controversial Topics. Want to start a heated debate? Write about a controversial topic in your industry. Just be prepared for the backlash!
Q&As with customers. Ask your customers about their experience with your product or service, then write a blog post sharing their responses.
Q&As with experts. Interview an expert in your industry, then write a blog post sharing their insights.
Tips and Tricks. Everyone loves shortcuts! Share tips and tricks for doing things better, faster, or cheaper.
Recipes: If you’re a food blogger, you probably already have a ton of recipes that you can share with your readers. But even if you’re not a food blogger, you can still share recipes that apply to your niche. For example, if you’re a gardening blogger, you can share recipes for homemade pesticides or fertilizers. When sharing recipes, be sure to include clear and concise instructions, as well as pictures or videos to help your readers follow along. You can also link to other resources, like cooking tips or ingredient substitutions. There are a variety of blog content that you can write, including breaking news, beginner’s guides, advice, recipes, and more. When deciding what type of content to write, consider what your readers might be interested in learning about. Be sure to include clear instructions, helpful links, and engaging visuals to make your post as helpful and informative as possible.
Fun: Fun blog post ideas are a great idea for a fun blog. Explain something that interests you in history. This is a great idea for a blog post if you want more views on your blog. By talking about a controversial topic, you are likely to get people’s attention and have them engaged in what you are saying. Use stories to share interesting stories from history. Write an interesting response about an article that you read online. Write your own reaction to the topic. This could be a Facebook message, a YouTube video, or another post.
Lifestyle: This idea is perfect for creating a personal blog, but it works well in most niches. Even business websites can sometimes show their personal side in order for them to develop more relationships.
Content Marketing: The content marketing ideas are endless. You can write about creating content, how to come up with ideas, and how to get started. You can also write about different content, such as blog posts, articles, social media posts, etc. You can even write about how to measure the success of your content marketing efforts. Whatever your niche, there’s a content marketing angle for you.
Sales: If you’re in sales, you know that the key to success is always to be closing. But how do you close? By writing blog posts about it, of course! You can write about the different techniques that you use to close deals, or you can write about the different objections that you’ve heard and how you overcame them. You can even write about the psychology of closing and how to read people’s body language.
Timely: Current events offer endless possibilities for blog posts. You can write about how a current event affects your industry, or you can give your readers a roundup of the latest news in your industry. You can even interview an expert and share their insights with your readers. Whatever is happening in the world, there’s a blog post idea in there somewhere.
Technology: If you’re in the tech industry, there are always new products and services to write about. You can write about the latest gadget that you’ve been using, or you can write about a new app that you’ve found. You can even write about how to use technology to make your life easier.
Educational: Educational blog post ideas are great blogging ideas that will both entertain and inform readers. You can write about the latest research in your field, or you can share your own tips and tricks for doing something. You can even write about the history of your industry or how it has changed over time.
Evergreen: These posts will always be relevant, no matter when they are read. You can write about how to start a business or how to be more productive. You can even write about the basics of your industry or how to do something specific to your niche. Evergreen blog post ideas can be used repeatedly, so they are perfect for getting more traffic to your blog.
Inspirational: Encourage a new reader with this inspirational blog idea. You could write about your own journey or the journey of someone you know. You could even write about how you overcame a challenge in your life. Whatever story you tell, make sure it is inspiring and motivating.
Creative: With a creative blog post, you can let your imagination run wild. You could write a story or create a piece of art. You could even write a poem or create a video. Whatever you do, make sure it is creative and unique.

Turn your blog into a tool that works for your business

Your blog isn’t just content. It’s your chance to connect with the right people, show what you offer, and bring in more business. The types of posts you use shape how your brand is seen.

Start with the formats that match your goals. Share useful insights. Make it easy for readers to learn from you or buy from you. With the right content, your blog becomes a powerful part of your marketing.

If you need blog articles, we can help you write them, plan them, and get them published. Contact us to get started.