Articles about Advertising

Trends and perspectives from the advertising world. Creative campaigns, strategy, and performance in digital marketing.

Back to all

7 Tips to Attract More Guests to Your Restaurant

Looking to fill more tables and keep your restaurant buzzing…
Social media advertising formats and aspect ratio's

Social media ad formats explained: Which ones do you really need

Do you want to create effective ads without wasting time and…
Cialdini’s Principles of Influence Practical Tips for Digital Marketers

Cialdini’s Principles of Influence: Practical Tips for Digital Marketers

In the crowded world of digital marketing, where ads pop up by…
Consumer Psychology insights

Consumer Psychology Insights: 7 studies you can use today

Consumer psychology delves into the reasons why individuals make…

What is the Marketing Rating System?

Successful marketing requires clear expectations and collaboration.…

Lead Generation: The basics of where you get your customers

Curious about lead generation? Learn the science behind attracting…

Push vs Pull Marketing: Which one should you choose?

Push and pull advertising are two sides of the same coin. Ever…

Creative and Media Strategy: Quick Overview

Marketing moves fast. New platforms appear, audiences change,…

Paid Advertising Strategy: Are you planning to make one?

A paid advertising strategy is crucial to make your brand known…