Entries by Desmond

Blog like a human: The trick that makes your content stand out from AI

Today, everyone has access to instant, accurate answers thanks to AI. Whether you need a summary, a list, or a step-by-step guide, tools like ChatGPT deliver in seconds. That’s impressive, but also a bit unsettling for anyone writing online. If your blog is just a collection of facts, it can now be replicated or even […]

Creating a How-to Guide: Examples, steps, and more

How-to guides have emerged as essential tools for individuals seeking to acquire new skills or accomplish tasks. For marketers, a how to guide offers a powerful way to engage with potential customers, establish thought leadership, and boost brand visibility. By creating comprehensive and insightful guides, organizations can position themselves as experts in their respective fields, […]

12 Quick SEO tips to improve your existing website content

When you are writing an article, you want to ensure that it is read. Therefore whether you like it or not thinking about SEO is important. In this article, we’d like to share 12 quick SEO tips and present a step-by-step guide to improve your article. Going through the importance of competitor analysis, keywords, internal […]

Social media ad formats explained: Which ones do you really need

Do you want to create effective ads without wasting time and resources? Then it is important to know the right image formats. Different social media platforms support various ad formats, and with a few strategic sizes, you can optimize almost all ad placements. Choosing the right aspect ratio ensures that your content appears professional, engages […]

The Ultimate Email Marketing Guide for 2025

Email marketing has long been a tool widely used by businesses. Without a doubt it offers many benefits, but but how can we prevent most emails from getting ignored, deleted, or sent straight to spam? That’s why we thought of writing the most complete email marketing guide for 2025. To stand out, your emails must […]

How AI is killing your brand voice (and what you can do about it)

Artificial Inteligence in Marketing has become versatile, efficient, and always ready to whip up a quick social post or ad copy. But here’s the catch: AI is killing your brand voice. Sure, generative artificial intelligence in marketing makes content creation faster and more efficient than ever, but in the rush to automate, businesses are losing something […]

Cialdini’s Principles of Influence: Practical Tips for Digital Marketers

In the crowded world of digital marketing, where ads pop up by the second and inboxes overflow with offers, standing out isn’t just a challenge—it’s an art. At SublimeStart, we believe that mastering this art requires more than just technical know-how. Understanding human psychology and how subtle nudges can transform “maybe” into “yes.” Robert Cialdini, […]

Choosing the Best Font Type for Your Brand: Tips and Top Pairings

You’re probably wondering why we chose such a font in the image of this article since font choice is so important. Was it a good choice? Maybe. Are we original? Definitely. The fact is that choosing the right font for a brand is often scary (like “Butcherman”; wink) and we want to share our knowledge. […]

Blog Post Outline: Meaning, Usage, Parts, and Steps to Follow

Are you a blog owner who wants to ensure your posts are well-organized and informative? Or maybe you’re a marketer who needs to deliver high-quality content to your clients. Either way, creating a detailed blog post outline is the first step to writing a successful one. Luckily, outlining a blog post is not as difficult […]

Consumer Psychology Insights: 7 studies you can use today

Consumer psychology delves into the reasons why individuals make purchasing decisions. It’s a fascinating field that combines psychology, marketing, and economics to understand why people buy certain products or services. In this article, we will share 7 takeaways to learn more about consumer psychology insights. We encourage you to use them to your business’s advantage. […]